| Year: |
| 1996 |
| Medal: |
| Gold |
| Media Type: |
| TV/Cinema |
| Category: |
| Best TV/Cinema Campaign |
| Entry Title: |
| Fisherman, Grandson, Daughter |
| Advertiser: |
| HSBC |
| Brand: |
| Corporate Image |
| Entrant: |
| Bates Hong Kong Limited |
| Agency/Creative Agency: |
| Bates Hong Kong Limited |
| Creative Director: |
| David Alberts |
| Production House: |
| Film Factory |
| Agency Producer: |
| Rowena Chu, May Lam |
| Editor: |
| Nelson Ng - Touches |
| Writer: |
| Angela Pong, David Alberts |
| Client Service: |
| Carolyn Butt, Lennon Wong, Catherine Ma |
| Director: |
| Louis Ng |
| Art Director: |
| Rachel Chau |
| Cameraman: |
| Lester Wong |
| Music: |
| Romeo Diaz-Musicad, Chan Ming-Cheung |
|